Ads Subtract: A Followup


So far the only response to my critique about the crappy diamond ad I wrote about previously is that my comments have been handed off to the creative team.

I just saw the finale on T.V., so it would seem that I wasted my time in clicking through their stupid map. And just for the record, I made up my mind not to go back to the website and watch how it all ended.

On the one hand, I’m kind of glad that I saw how it ended, just to have seen the wrap up. At the same time, I really don’t care, since I became disillusioned to the whole campaign long ago.

Now the only question that remains is, were they always going to air the final spot, or did I influence their decision?

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