Ads Subtract: A Followup

Please note: This post was published over a year ago, so please be aware that its content may not be quite so accurate anymore. Also, the format of the site has changed since it was published, so please excuse any formatting issues.

So far the only response to my critique about the crappy diamond ad I wrote about previously is that my comments have been handed off to the creative team.

I just saw the finale on T.V., so it would seem that I wasted my time in clicking through their stupid map. And just for the record, I made up my mind not to go back to the website and watch how it all ended.

On the one hand, I’m kind of glad that I saw how it ended, just to have seen the wrap up. At the same time, I really don’t care, since I became disillusioned to the whole campaign long ago.

Now the only question that remains is, were they always going to air the final spot, or did I influence their decision?